Heart of Noise
The Heart of Noise Festival has been showing regions outside of the aesthetic of the cultural mainstream and presenting alternative genres and impulses of the contemporary music and art scene since 2011. Heart of Noise is not a festival exclusively for concert performances but, above all, is intended to be seen as an event space well beyond a mere venue for concert performances, in which the public space of the city is rededicated into a vibrant space for art and sound. From the accompanying sound installation in the publicspace and the live scoring of films and other visual materials to the fusion of media art, music and dance in artistic performances, the approach to contemporary musical culture provides a variety of possibilities for performances. In this context, the connection between technology, musical cultures and perceptions of the present is discussed, the emancipation and reassessment of subcultures, niches and innovations is attempted, especially in places where the connection between societal differentiations, perceptions ofgenres and marketing strategies must become visible.